The Collins English Dictionary describes the meaning of the word dream as being "an imaginary series of events that you experience in your mind while you are asleep". Well, my dream was not just imaginary; it actually brought to life another word, namely imagery, conjuring up pretty designs printed on beautiful fabric for decoration and furnishing - scrumptious fabric prints on textiles. I always wanted to design prints on cushions, table cloth, sets & runners. Finally, my dream has come true.
My passion for fabric prints actually started last year when I searched for a textile for an exterior decor that would accentuate my garden furniture. Driving from one shop to another, I could not find the ideal fabric to suit my taste, except exorbitantly expensive textiles. Disappointed as I was, and with my mind in overdrive, it suddenly dawned upon me that I should take a bold step and do my own thing. "Why not? You can do it," I said to myself, and that's when creativity stepped in.
I immediately searched the World Wide Web for answers and soon made contact with a local company, in Cape Town nogal, that facilitates the reproduction of one's artworks on textiles. All I needed to do was supply them with the artwork on disk and they did the rest in no time. Fascinating stuff, indeed! And the end product: my own printed design on my tablecloth and cushions.
Happiness starts at home, but it doesn't stop there, I quickly discovered. As soon as my friends laid their eyes on my new adornments, they immediately placed their orders. "Oh Sonja, make me one too," or "have you something similar in blue?" So, that was not only the last of my drab garden furniture, but the birth of Sonni-Design.
But then, Sonni-Design came with challenges. After all, Rome wasn't built in one day; my new designs neither. There are still lots to be done. From planning to labelling, printing, packaging and a lot more. Every new design takes approximately 10 days from planning and providing the artwork on disk to the printers, to signing off the prototype - a combination of photography, digital photo manipulation and paying meticulous attention to detail - thanks to my Photoshop skills that I have developed over the years.
Soon my line of decorative products will include place-mats, tea towels, cushion covers and my personal favourites: tablecloths ... yes, also one in blue ;-)
Photographer by Profession and Passion
Sonja Grunbauer is a qualified photographer based in Somerset West near Cape Town / South Africa.
The intent and purpose of photography is to render in visual terms feelings and experiences that often elude the ability of words to describe. In any case, the eyes have it, and the imagination will always soar farther than was expected.